ClickBiz | Blog

Choosing Quality Over Web Spam – A Digital Marketer’s Prerogative

After a tease in October, Google announced the impending launch of their Mobile-first indexing update in November 2016. But even this late into the first half of 2017, the update has not been officially launched. Now that Android has overtaken MS Windows as the single most popular operating system in the world, this delay seems …

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Digital Marketing 101 – Adapting to New Google Search Algorithms

Google’s search algorithm update on 7th February 2017 seemed to have passed under the radar. Many webmasters were unsure if it was even implemented. However, within hours, its impact was obvious. Google has had to face some music since their November 2016 update. Search results seemed to be misleading and a lot of the top …

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How to Create Good Content for Marketing for Smartphone Users in 2017

More users access online content on their phones rather than large screen devices like a PC or laptop. Industry experts have been saying this for years. Yet, somehow, it does not seem to have produced the desired results. Many web managers and content marketers seem to be at a loss when asked about the subject. …

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Time to Rethink Your Digital Marketing Strategy

Digital marketing needs a fresh approach. Tried and tested methods are failing and CMOs are left nonplussed. Simply increasing budgets and throwing out more of the same will not work. Not anymore. Customers are already bombarded with an overdose of marketing content. People turn on their televisions to see ad banners taking up half the …

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Modern Marketing in the Age of a Maturing Internet

The term digital marketing has become ubiquitous for any organisation that wants to be perceived as modern. Even a cursory glance at evolving marketing trends shows how an entire economy has transformed its strategies for marketing with the emergence of digital media. Looking back at the beginning of online marketing, few people today remember the …

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Avoidable (but Common) Errors in Content Writing – Part 2

Another snapshot of common mistakes while writing content, this post further explores what content writers often get wrong. No two individuals write in the same way. Much like their personality, every person has a unique style of writing. In fact, the style of writing is largely a reflection of our personalities. When working on a …

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Avoidable (but Common) Errors in Content Writing – Part 1

Of the few certainties of life, typing mistakes while writing would rank fairly high. Even the greatest minds have trouble getting everything right in their first drafts. In fact, even professional content writers make such mistakes. The problem is not that mistakes are made but that people are unable to detect and rectify them. This …

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Opportunities – Content Writer Jobs

This post originally appeared on our earlier website: ihusresearch.com Content Writers Required! We need content writers with 6 months – 2 years of writing experience. Work Summary: Will involve creating original, error-free, quality content for websites, social media sites, brochures, presentations, company profiles, newsletters, etc. For further processing, please send a mail to [email protected] with …

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Update: Healthcare Services and Research Site on Hold

This post originally appeared on our earlier website: ihusresearch.com Unfortunately, the healthcare services and research website that we have been trying to nurture for the last 4 years is being put on hold. The reason: vendor issues. We can make a case study here on do’s and don’ts and give dollops of advice but we think it’s best …

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Content Writers Required!

This post originally appeared on our earlier website: ihusresearch.com We need content writers with 6 months – 1 year of writing experience for websites and brochures. Work Summary: Will involve creating original, error-free, exceptional quality, well-researched, organised, structured, flowing, and consistent textual content for websites, social media sites, brochures, presentations, company profiles, newsletters, etc. For …

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Our Website is Back!

This post originally appeared on our earlier website: ihusresearch.com Our website is back, albeit with a new look and feel. We have also incorporated links to our Facebook and LinkedIn pages on the site for those of you preferring the social media environment. The site incorporates one universal all-purpose Hello! Namaste! page that you …

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Hello World!

This post originally appeared on our earlier website: ihusresearch.com Hello! We are updating our website. Please visit again after a few days. Thanks, The IHuS Research Team

Welcome to IHuS Research

This post originally appeared on our earlier website: ihusresearch.com After two weeks of trying to agree on a template and fiddling with various options, we finally decided to launch a very basic version of our website on the web! The idea was primarily to reassure our clients that we exist! They seemed petrified that …

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